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Hickory Chair Catalog
Hickory Chair Company is one of the premier furniture companies in North Carolina. It is one of the few companies in the industry that continues to manufacture in Hickory, NC. With the intense competition from off-shore manufacturing, Hickory Chair requires catalogues that showcase the unique skills of their craftsmen and reflects the quality of their product.
Challenge
It is important for Hickory Chair to convey the detail of each piece of furniture and give the viewer a feel for the furnishings. Classic Graphics’ challenge was to capture immaculate details in the most pleasing manner and transcribe the craftsmens’ unique skills to paper. By employing the use of color and coating techniques the furniture comes to life.
Design
Pam Black Design specializes in the promotion of high-end furniture lines. She and the Hickory Chair team depend on the skills of Classic Graphics color technicians to provide the best replications of wood grains, fabrics and lighting possible.